BA (Hons) Advertising, Film & Music Video Production
The course emphasises producing creative film/video solutions to a predetermined client brief and a specific deadline. You will develop skills in ideas generation, writing proposals, project management and budget control as a means of successfully fulfilling the clients’ requests and target audience expectations. At Levels 4 and 5, you will develop an understanding of the production process, working on corporate projects, music promos, adverts and stings, develop your business skills and learn to work in the technical and creative roles of film/video production. Residential field trips and visits to advertising and production companies, form a major part of the course and are coordinated throughout Levels 4, 5 and 6. At Level 6 you produce up to three major productions for real clients, in negotiation with the academic staff and industry. We encourage external contact through working on live projects with local and national organisations, charities, competitions and companies.